I decided to use these three colours as my house style colour scheme. This is because red has allways been a colour asociate with fashion, red lipstick, red heels, red coats...everything! And, like I mentioned previously, a large part of my target audience is teenagers who are keenly interested in the ever changing fashion industry. A lot of leading music magazines also use the colour red e.g. NME, Q,Metal Hammer and BLENDER. Also black and white contrast well with eachother and help emphasise parts of the magazine when i need them to stand out. The colours are also quite punky which, due to my mixed hybrid genre, work well at conoting a bad ass edge to the magazine.