Friday, 17 December 2010

Kerrang Contents Page Analysis



The colour scheme of the masthead has continued throughout the magazine creating continuity in the house style. The yellow on black makes the writing stand out and allows for a smaller masthead with the same impact as a larger one, creating more room on the page. These two colours are related to danger signs and connote this to the audience giving it a street edge. A clear cover date and issue number is placed underneath for the audience to notify.

The images have been laid out conventionally in a grid-like format. The main feature owns the largest image to make it easier for the audience to locate and to reinforce the importance of the article. The three horizontally laid pictures are of the same shot size, medium shot, which is conventional. The main image and "the king blues" image are both close-ups and the final image is a medium close-up. The range of shot sizes also interests the reader.The geometric shaped pictures match the shapes of the outlined headings, creating an overall aesthetically pleasing page.

The page numbers are the same colour scheme as the masthead but have been inverted to separate masthead, text and numbers. This is so the audience arn't confused and the writing is clear. They're all the same font size which is surprising as the main features generally have a larger number than the rest. For each picture and page number there is a caption vaguely explaining its content.

The institution have put a letter from the editor in the top left corner which is conventional to have on a contents page.They have also included a small image of the front cover to remind the audience of the magazines content and link to what the editor is saying.They have also chosen to include a quote from an artists referring to another band which is the first i have seen on a contents page. This gives an insight into the opinions of artists this target audience are willing to read about. 

Summary of Analysis
From analysing this contents page i have learnt how to appropriately use the convention of an editors letter and incorporate an image along side it. I have also learned how to invert colour schemes to create continuity without boring the reader.

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